Floga Avocat, a firm dedicated to sales and purchases of goodwill

When Louis Varaut, lawyer dedicated to sales and purchases of goodwill, contacted us, he wanted to make an impression as soon as he launched his firm. His ambition? Becoming THE reference firm in France in this field. To achieve this, he needed an online presence strong and impacting, reflecting its expertise and entrepreneurial vision.

Creation of the Flóga Avocat identity

From the start, Louis had a clear idea of a name for his firm: the name “Floga Lawyer”, which means The flame in Greek.

In terms of colors, the choice fell on tones of bruise And of grey-blue, shades that symbolize both serenity, the trust And the professionalism. Ideal for inspiring and reassuring a varied clientele of entrepreneurs and retailers.

For the logo, the approach was minimalist and typographical. This choice guarantees a easy memorization And a optimal readability, allowing the name of the firm to remain rooted in the minds of its interlocutors without loss of information. To make it even more distinctive, a visual element has been integrated into the design: the focus on ó has been replaced by a stylized flame. This key Subtle, but Outstanding, gives the logo a unique graphic signature, reusable on various communication media.

The result? One visual identity at a time unsophisticated, elegant and instantly recognisable, perfectly in line with the firm's ambitions.

Design & Navigation

The design From the site of Floga Lawyer was designed in a spirit uncluttered and minimalist, in order to highlight theessential information and to offer a smooth and pleasant user experience. The objective was to direct visitors as soon as they arrived on the site, to immediately direct them to the relevant information and start theaccompanying from the first contact.

The menu was designed in a way unsophisticated and Direct, guaranteeing a clear navigation and intuitive. Each section is designed to respond quickly to the needs of the user, whether it is to make contact, learn more about the firm's services, or to discover the values and expertise of Louis Varaut. The interface remains functional while being elegant, in order to project an image of seriousness And of professionalism.

The entire design aims to create a fluid and effective experience, facilitating access to information while guiding the user to the action they are looking for.

Optimized for SEO

The site of Floga Lawyer has been designed to guarantee a optimal performance and increased visibility. Each page is optimized for SEO, ensuring fast loading and smooth navigation.

In addition, a blog structured by category makes it possible to regularly enrich the site with targeted articles, thus improving its referencing while offering valuable legal advice to visitors.